YouTube Mobile Views Up 400% In 18 Months

EZsocialmedia resource picks:

“We’re experiencing a massive consumer shift,” said YouTube’s Global Head of Content, Robert Kyncl, at the Abu Dhabi Media Summit this week.  Consumers are watching more online video on mobile devices than ever before and, as a result, “mobile has increased from 6% to 25% in the last 18 months across the whole of YouTube.”

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